Embracing social media marketing, JR/DutyFree launched it's first full scale photo competition on English and Chinese social sharing platforms Instagram and Weibo offering travelers a weekly chance to win an $800 voucher as Australians and Chinese travelers continue share their travel photos en masse. Instagram has boomed since its purchase by Facebook for $1b and has quickly risen to be Australia's favourite photo sharing social network boasting over 1.8 million active users who post…

Read the full story at http://www.webwire.com/ViewPressRel.asp?aId=184028

Comments are closed.